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Expand your health section

and drive revenue.

Boost Your Bottom Line

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No extra work

1-Click Integration

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What You’re Getting

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Expertise-Driven Content

Our network of physicians creates localized, multimedia health content to support your audience and revenue streams.

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Editorial Integrity

No ads, no paid links, and no advertorials appear in our content. You can proudly maintain 100% of your editorial integrity.

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Mutual Approach

You get localized, multimedia health content with no costs or risks. You expand revenue sources from impartial health reporting.

Your audience deserves this.

Health news and healthcare deserts rejoice!

Video: State of Health News Deserts Today
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So, What’s the Pitch?

You’ll be able to deliver more news that drives views.

You will not have to compromise your audience.

We’ll share our revenue.

Together, we build health equity.

Empowering Communities Through Local Health News

As physicians, our mission is simple: empower communities through reliable, local health news. We believe that everyone, regardless of location, deserves access to information that directly impacts their well-being.

Why your organization is important to us.

More than ever, people turn to their local news sources for information they can trust. Recent Pew data shows that over 62% of Americans still get their news from local sources; and, within that mileu, they favor trustworthy, impactfull, health information and news. We’re here to, respectully and humbly, fill that need.

What We Offer Your Newsroom

Our network of physicians, and other terminal degree holding healthcare professionals, creates engaging, evidence-based health content that:

  • Informs: Grounded in medical science, not hype.
  • Engages: Delivered in text, audio, and video formats.
  • Builds Trust: Written by trusted medical professionals.
  • Reaches Millions: Our content is already read by over 2 million people each month.

Our Unique Partnership Model: Supporting Your Success

We understand the challenges local newsrooms face. That’s why our model is designed to benefit you by offering localized health content that empowers.

  1. Free, High-Quality Content: Zero cost to your organization.
  2. 100% Ad Revenue Yours: You keep all revenue from ads you sell against our content.
  3. Shared National Sponsorship Revenue: We split revenue from national sponsorships. We’ve taken this approach to ensure that you get valuable content that maximizes your revenue potential.

Your Control, Our Support

  • You decide: You maintain full editorial control over what you publish.
  • No Hidden Agendas: Our content is free of ads and sponsored material.
  • Easy Integration: Our API makes adding content to your platform seamless.

Data Privacy & Security

We take data protection seriously. We do not sell customer emails and have strict guidelines in place to safeguard all information.

Growing Impact, Growing Reach

Our network is rapidly expanding, ensuring a consistent flow of fresh content for years to come. We’re committed to reaching underserved areas, building healthier communities one story at a time.

Join us and let’s work together to provide your audience with the health news they need and deserve. Partner with us to elevate your health coverage and make a real difference in your community.


Puja Uppal, DO, MA

Publisher and Founder


The Health Standard

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And one statement.

We cover a very comprehensive range of health topics. This ensures that your audience remains informed on the latest medical breakthroughs and practical wellness advice.

Some coverage includes:

  1. Breaking Health News: Daily updates on the latest medical research and health discoveries.
  2. Chronic Disease Management: Actionable insights for conditions like diabetes, heart disease, and cancer.
  3. Mental Health & Wellness: From stress management to depression awareness.
  4. Nutrition & Diet: Evidence-based advice on healthy eating and dietary trends.
  5. Fitness & Exercise: Practical tips for staying active at any age.
  6. Women’s & Men’s Health: Gender-specific health concerns and preventive care.
  7. Child & Adolescent Health: Parenting advice and pediatric health updates.
  8. Senior Health: Aging-related topics and healthy longevity strategies.
  9. Public Health Issues: Coverage of epidemics, vaccinations, and community health initiatives.
  10. Alternative & Complementary Medicine: Objective looks at non-traditional therapies.

Our physician team distills complex health information into actionable advice. This builds trust and helps your audience make informed decisions about their well-being.

We tailor topic and contents with the latest data and metrics that are localized to your community’s specific framework.

Our content is crafted by a team of 25+ practicing physicians. Everything we produce is based on strict evidence-based guidelines. Each piece of content undergoes a peer review before publication. This ensures top-tier, scientifically accurate, actionable health information.

Hyperlocal Health Insights, Tailored for Your Community.

  • Data-Driven Customization: We leverage the latest local health metrics to tailor topics and content specifically for your community.
  • Targeted Newsletter Personalization: Our newsletters allow your audience to select their precise health interests, ensuring highly relevant content delivery.
  • Granular Content Control: Publishers can fine-tune topic selection to align perfectly with local health priorities and reader preferences.
  • Maximized Engagement: By providing locally relevant, personalized health content, we help you significantly boost reader interest and interaction.
  • Multimedia: We’re more than just articles. You get shor-form video and audio selections as well. This too is available for all your platforms.

From broad community health trends to individual reader preferences, our flexible platform ensures your health coverage is always on point and engaging

We offer fresh content daily, but you control your own publishing frequency. Whether you want daily, weekly, or biweekly updates–it’s entirely up to you and your editorial discretion.

You set the pace that works best for your publication and readers.

Our flexible licensing allows you to use the content across all your platforms: print, digital, and social media. Maximize your reach and engage readers wherever they are.

Our revenue model aims for fairness and equity. We welcome and will consider alternative proposals.

The Details:

Our Offering to Publishers:

  1. Free, High-Quality Content: Receive physician-written health articles at absolutely no cost.
  2. You retain 100% of Local Ad Revenue. You keep all revenue from ads you sell against our content.
  3. Risk-Free Enhancement: Improve your health coverage without financial investment.

Our Revenue Model:

  1. We generate income through our own sourced sponsorships and advertisements. These will run only in the newsletters.
  2. Non-Intrusive Approach: Our ads won’t interfere with your local ad sales or impact the integrity of our content.
  3. Revenue Sharing: You will receive 25% of revenue from our sourced ads; we retain 75%.
  4. Newsletter Focus: We only place ads in our health newsletters. We will not surface ads in your digital or print platforms.

Mutual Benefits:

  1. Win-Win Partnership: Our success depends on providing value to you and your readers.
  2. Dual Growth: You receive premium content that generates revenue; we expand through national partnerships.
  3. Unique Proposition: This model offers a risk-free way to enhance health coverage and boost your bottom line.

We believe this approach presents a unique opportunity for news publishers to significantly improve their health content offerings while creating new revenue streams, all without any upfront costs or risks.

It’s a model designed for mutual benefit while offering a risk-free way to enhance your health coverage and boost your bottom line.

Primum non nocere. We’re offering this service to address critical gaps in health information delivery and access across America:

  1. Combat Health Information Deserts: Many regions in America, particularly rural and underserved areas, lack access to reliable, localized health information. Our service aims to strengthen these ‘information deserts’ with trustworthy, relevant health content.
  2. Bridge Healthcare Access Gaps: In areas with limited healthcare facilities or provider shortages, accurate health information becomes even more crucial. We provide actionable health insights that can help readers make informed decisions, potentially reducing the impact of physical access barriers.
  3. Empower Local Journalism: By providing high-quality, physician-written health content, we’re enabling local news outlets to serve their communities with reliable health information they might not otherwise have the resources to produce.
  4. Enhance Public Health: Our goal is to improve health literacy and outcomes by making expert health insights easily accessible to diverse communities across the country, including those in medically underserved areas.
  5. Support Sustainable Publishing: We believe in the vital role of local news, especially in areas that may be news deserts as well as health information deserts. By offering this content for free and allowing publishers to monetize it, we’re contributing to the financial sustainability of local journalism.
  6. Address Health Disparities: By providing customizable, locally relevant health content, we aim to address specific health concerns and disparities that may be prevalent in different communities across America.

Ultimately, we see this as a multi-faceted solution: publishers get quality content and a new revenue stream, readers receive trustworthy health information tailored to their local context, and we fulfill our mission of improving public health through information, particularly in areas that need it most.

By partnering with local and regional publishers, we can reach into America’s health information deserts and contribute to better informed, healthier communities.

Primum non nocere. We’re offering this service to address critical gaps in health information delivery and access across America:

The Kicker

Local Health Maximized

Localized content that has daily and actionable utility.

Your Audience Wants This

85% of respondents have said that they read and enjoy our health content regularly.

73% of respondents have said that they trust consuming health content from our healthcare professionals.

Healthcare Professionals Only

We provide unbiased physician-generated insights for your readers.

No snake oil sold around in these parts.

Editorial Integrity

No paid links.

No advertisements within our content.

No sponsored content appears within our content.

Evidence Based

Everything we produce adheres to scientific and best medical principles.

A Source You Can Trust

Our team of physicians and other terminal degree holding healthcare professionals is rapidly growing.

Primum non nocere.

More Questions?

Looking forward to talking to you.

Next Steps

Onboard. Personalize. Deploy.

It’s a simple process


  • Let’s start the conversation.
  • We’ll learn more about your goals and objectives.
  • We’ll share our credentials and plans.
  • Then, we’ll begin the onboarding process.


  • Customize your content flow and cadence.
  • Select your options.
  • Personalize everything to fit your needs.


  • Immediately start providing valuable, in-demand content to your audience.
  • Begin monetizing your new revenue stream right away.

FYI: Our inhouse support team is available 24/7.

Ready to Revolutionize Your Health Coverage?
Let’s Start Today